We wanted to inspire smart cities planners and developers of IoT to use Itron tech to improve air quality and citizen safety, create smart energy and infrastructure, and, in general, make the world a better place. 

A third party design/development group, Astro, was hired to create the a number of large scale posters for display at CES, which would draw people to the booth. We worked closely with them to develop the concepts, determine content, help write/re-write text and iconology.

I also designed packaging for the Riva Development Boards that were being demoed and sold at the show.